Quote:It started with homes, then cars, and now penny-pinching Americans, especially minorities, are giving up cable TV because they just can't afford it in the lingering recession.Read more: washingtonexaminer.com
Instead, they are switching back to free TV, improved with the recent switch to digital broadcast which requires a special antenna but eliminates the $70-$100 monthly cable, satellite or broadband service fee.
An ownership survey conducted by GfK Media found that about 6.9 million homes abandoned pay TV last year, a shocking number that industry sources chalk up to the sagging economy. What's more, the survey found that the number of Americans watching only free-TV surged from 46 million to 54 million. GfK said that means about 18 percent of all homes with TVs, or 21 million, watch only free-TV, a jump from about 14 percent just five years ago.
Great stuff, we have NEVER had cable because we don't watch TV. Who wants to pay to be at receiving end of a sanitary sewer pipe?